Rachel's Work

A digital marketing specialist for more than a decade, Rachel has extensive experience content creation for blogs and social media and in data-driven Facebook ad optimisation.

For each client, Rachel reviews business objectives, tone of voice, and branding guidelines to create bespoke content targeting key audiences, whether it’s for social media or content marketing. She’s worked with a wide variety of clients, from large corporates like Microsoft, Samsung and Network Ten, to small businesses, start ups and not-for-profits.

See a sample of Rachel’s recent work below. If you would like Rachel to work on a future project, please get in touch.

Content Marketing

With a BA in Writing and Cultural Studies, Rachel has been writing for online publications since 2014. In this capacity, she has written about tech and social media, pop culture and entertainment, and is skilled at creating native content pieces for millennials.

Samples:

Montreal Is Hosting Bubble Soccer Tournaments All Over The City This Summer
Why we’ve all got a little bit of a crush on Kristen Stewart
Montreal Is Hosting A Free Build-Your-Own Pizza Event This Month
The 7 Essential Tools For Levelling Up Your Blog
10 Things We Learned From 10 Things I Hate About You
How-to for freelancers: Find new leads with Social Media

Rachel’s own blog has samples of her work covering tech and social media.

Social Media Content

A highly experienced social media expert, Rachel began her career working on some of the first corporate social media accounts in Australia. She has created social media content for businesses including Microsoft, NewsCorp, Channel Ten, Beamly Australia and more.

When she designs social media content, Rachel reviews business objectives and tone of voice to maintain a consistent and credible brand identity for her clients. Because social media isn’t one-size-fits-all, Rachel pays careful attention to how audiences engage with content across social media ecosystems, tailoring her work to make the most of targeted platforms and meet the needs of her clients, whatever they may be.

Great, engaging course. Rachel has a wealth of knowledge with a fun approach to social media.

Morgan S

[Rachel] was able to come up with creative solutions to problems in a stressful, deadline-driven environment.

Missy B

An outside the box thinker without the flightiness that often makes creative brains unreliable, Rachel likes to base her decisions and observations in solid data, analysis and conclusions whilst still maintaining a fresh direction.

Paul C.

Rachel is an incredibly talented yet humble manager, with strong experience in digital and social media and an unassuming work ethic that is unmatched!

Donnie M.


Let's Work Together!

Ready to work with Rachel? Get in touch today to find out how Rachel can help your business.

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