Hi, Iām Rachel Beaney.
šĀ Iām a social media specialist. I am a freelancer and I train business owners and marketers manage social media marketing from a self-care perspective.
š¦Ā Latest Blog Posts
How To Use ChatGPT To Help With Social Media Marketing
We have officially entered the Artificial Intelligence (AI) age. While we've all been using AI for a long time in products for many years without really knowing it (like Google Maps or Grammarly), it feels like it's really officially here. The release of AI-powered...
2023 Australian Key Dates Calendar Now Available For Social Media Marketers
One of the most popular items in my online shop is my key dates calendar. It's a favourite with digital marketers, social media manager and bloggers because it helps plan the marketing year. It's a tool that I started designing for myself several years ago because...
5 Ways a Social Media Audit Can Give Your Business a Leg Up
One of the projects I love to work on the most is a social media audit. I review how a business' social media channels sit in relation to their competitors in the social media space, going through a checklist of industry standard expectations on content, design,...
5 Ways Your Business Can Share Its Values On Social Media
What is the mission of your business? How does it impact the world? And, more importantly, how can you reflect these values on social media? There's a new breed of business, where the triple-bottom-line baked into the business from the outset: where their impact on...
How To: Come up with Ideas for the Perfect Blog Post for Your Audience
Thinking of starting a business blog? Creating a blog is a fabulous way to drive traffic to your website - either through social media or the SEO benefit of regular blogging - and it's a great way to show your expertise in your industry, building trust and loyalty...
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