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How User-Generated Campaigns Go Wrong (and How to Prevent It)

How User-Generated Campaigns Go Wrong (and How to Prevent It)

by rachelbeaney | Apr 20, 2016 | Uncategorized

In the wake of Boaty McBoatface (the name of the $3 million scientific research vessel, voted by the UK general public, that now isn’t), I’d like to talk about user-generated campaigns. Many user-generated campaigns are created with the best of intentions...
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About Rachel

Rachel Beaney is a writer and social media content specialist, helping businesses connect with their audiences. She is based in Sydney, Australia.

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  • 2023 Australian Key Dates Calendar Now Available For Social Media Marketers
  • 5 Ways a Social Media Audit Can Give Your Business a Leg Up
  • 5 Ways Your Business Can Share Its Values On Social Media

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I acknowledge the Darug People as the original and true custodians of the land on which I operate.

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